Event Management

Guided Event Setup — Building Your Event Step by Step

Walk through dates, location, lineup, cover art and tickets one screen at a time, then edit any section later.

4 min readUpdated 2026-07-29

When you start a new event on BrightStar, you are not handed one long form to fill in top to bottom. You get one question per screen, and each answer you give becomes part of the picture the next screens can draw on. That matters most at the two screens that come last: cover art and tickets. By the time you reach them, BrightStar already knows what kind of gathering you are running, who is on the bill, and what you have written about it, so the suggestions you see there are built on your actual event rather than a generic template. This is why the cover step is placed after the description step, and why tickets sit at the very end of the sequence — the order is designed so pricing and imagery decisions get made with full context already saved.

The steps you always see

Every event, on every plan, moves through the same core sequence:

  1. 1Start — choose the event type and how you want to build it
  2. 2When — date, time and schedule
  3. 3Where — venue and location details
  4. 4Artists — the performers and teachers on the bill
  5. 5Organizers — you, plus any co-organizers hosting alongside you
  6. 6Details — title, description and highlights
  7. 7Cover — the event image
  8. 8Tickets — pricing and ticket types

Choosing tools instead of wading through them

Once you finish the core sequence, BrightStar asks whether you want to add revenue tools before you move to review. Stay on the free Seva plan and there is nothing else to decide: your event goes straight to review and publishes with the core steps you just completed. Move up to Elevate and you land on a chooser screen first — a single screen where you tick the tools you actually want for this event, things like cart recovery, discount codes, ticket categories, add-ons, attendee questions and reminders among others. Only the tools you switch on get their own configuration step afterward. Skip cart recovery and you never see a cart recovery screen; turn on discount codes and that screen appears asking you to build them. This is why two organizers on the same plan can end up with very different numbers of screens — the flow is shaped by what each event actually needs, not by a fixed list everyone clicks past. You can come back later and switch on a tool you skipped the first time, and its configuration step will appear then.

Editing after you publish

Publishing an event does not close the wizard behind you. If you reopen a published event to change something, BrightStar loads its saved answers back into the same setup flow, and every step you went through the first time becomes a section you can jump to directly — the date screen, the venue screen, the ticket screen, whichever one you need. You do not have to click through the whole sequence again just to fix one field. The one thing that does not reappear is the decision-making part of the flow: the upgrade prompt about revenue tools and the tool chooser itself are left out of the editable list, because there is nothing on those screens to edit — they are choices you already made, not content that describes your event. Separate from the wizard, every event also has a manage page, which is where the live side of things lives: watching sales come in, seeing who has registered, and running the event day to day. The wizard is for building the event; the manage page is for running it once people are actually buying tickets.

What publishing actually writes

Hitting publish does more than save a page for the public to see. BrightStar writes the event record itself, and alongside it, a separate row for every ticket type you set up, a separate row for every attendee question you added, and a separate row for every discount code you created. Each of those becomes its own object inside BrightStar rather than a detail buried inside the event description. That separation is what makes the rest of the platform useful once your event is live. Because a ticket type is its own record, it can be paused, re-priced or reported on without touching anything else about the event. Because a discount code is its own record, its redemptions can be tracked individually so you can see which one actually sold tickets. Because an attendee question is its own record, the answers people give at checkout can be exported per attendee rather than left sitting inside the event page. None of that would be possible if publishing simply saved one page with everything flattened into it.

If you are not ready to publish, leave the event as a draft and come back to it later. The setup flow restores exactly where you left off, field by field, so a half-built event with a date and venue saved but no cover image or ticket prices yet is a safe place to stop — nothing about it is public until you choose to publish.

Common questions

How do I create an event on BrightStar?

BrightStar uses a guided step-by-step flow rather than a single form. From your dashboard you start a new event and answer one screen at a time: Start, When, Where, Artists, Organizers, Details, Cover, and finally Tickets. When you reach the end you review and publish.

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The order is deliberate. Every screen describing what the event actually is comes before the creative and commercial screens. Cover art follows the details step so the description exists before artwork is chosen, and tickets sit last so pricing is set with the date, venue, lineup and description already in place. These core steps appear for every event, on every plan.

Can I edit an event on BrightStar after it is published?

Yes. Re-opening a published event loads its saved answers back into the same setup flow, and every step becomes a section you can jump directly to. You do not have to walk through the whole sequence again to change one field.

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BrightStar filters that list down to screens that hold actual content, dropping the upgrade prompt and skip confirmations since there's nothing to edit on them. What's left is exactly the set of steps carrying your event's data. Separately, each event also has its own manage page — the home for the live event, covering sales, attendees and day-to-day running.

Why do I see fewer setup steps than another organizer?

Because BrightStar only shows configuration steps for tools you have switched on. On the free Seva plan you see the core sequence and go straight to review. On Elevate you first get a chooser screen where you pick the tools you want, and only those tools add a step to your flow.

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The flow feels short for a simple gathering and longer for a festival because of this chooser. It's the control point: cart recovery, the affiliate engine, add-ons, custom fees, discount codes, ticket categories, assigned seating, attendee questions, FAQs, custom confirmation emails, reminders and automated reports are all available, but each becomes a screen only once you've asked for it. You can return later and switch on a tool you skipped.

What happens when I publish an event on BrightStar?

Publishing writes several records at once: the event itself, a row for each ticket type, a row for each attendee question you added, and a row for each discount code you created. Each becomes an object the rest of BrightStar can act on independently.

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The separation matters more than it sounds. Because a ticket type is its own record rather than a field inside the event, it can be paused, capped, re-priced and reported on without touching the event. The same is true of questions, whose answers are collected at checkout and exported per attendee, and of discount codes, whose redemptions are counted individually so you can see which campaign actually sold tickets.

Do I have to finish setting up an event in one sitting?

No. An unfinished event on BrightStar stays as a draft and the setup flow restores exactly where you left off when you return. Nothing is published to the public until you complete the review step and publish it yourself.

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This is the normal way most events get built, because the early steps — date, venue, lineup — are often settled days before the description and pricing are. Leaving the event in draft also means the later steps benefit from the context you have already saved, since the flow's suggestions read from whatever has been captured so far rather than from an empty slate.

Can someone else help me build the event?

Yes. The Organizers step in BrightStar's setup flow is where you name co-organizers alongside yourself, so an event can be credited to and hosted by more than one person or organization rather than only the account that created it.

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Co-organizers are recorded on the event itself rather than as a display-only credit, which lets the event appear on more than one organizer's public presence. Edit access is handled separately: collaborators with edit permission can work on parts of a published event, such as its discount codes and attendee questions, and that permission is checked at every edit, not assumed from the credit list.

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